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MARYSVILLE GETS ITS VIBE ON

Set at the foothills to Victoria’s alpine resort via the picturesque Black Spur, Vibe Hotel Marysville boasts 101 guest rooms, including five suites, a conference centre with associated conferencing /exhibition spaces catering for up to 350 guests, restaurant, café, gymnasium, outdoor pool and a spa/wellbeing centre (opening soon).

The hotel’s restaurant and café, Radius Bar & Grill and Radius Café is led by Executive Chef Leigh Colville – formerly of Chateau Yering, The Press Club, St Katherine’s (now Hellenic Republic), a local who has returned to the area where his obsession with food began.

The 4.5 star-­‐rated hotel has already had a significant, positive impact on the local community, with a primary focus on supporting local people and businesses.

TFE Hotels CEO, Rachel Argaman, said she was proud the hotel group joined forces with the local community and key strategic partners, to re-­‐establish tourism into Marysville.

“TFE has partnered with Tourism Victoria and others with an aim to play a significant role in revitalising Marysville after the devastating 2009 Black Saturday bushfires.

“We hope to bring savvy travellers to Marysville to experience the hotel and the beauty of the surrounding area.

“We see ourselves as being very much part of the region, and connected to the local community,” said Argaman.

Vibe Hotels is recognised as one of the six brands within the TFE Hotels stable and Vibe Hotel Marysville marks the start of the nationwide brand refresh. This hotel and its regional location perfectly reflect the Vibe Hotels brand promise – Your Local Connection.

The Vibe Hotel brand is evolving to take on an inspired look and feel, with a focus on the locale.

The guest-­‐orientated elements define the next generation of Vibe Hotels. The new brand positioning is centred on enhancing travellers’ sense of connection with each of the hotel’s local surrounds, its other guests and via technology.

A 90-­‐minute drive east of Victoria’s capital, Vibe Hotel Marysville will provide a friendly stay and experience, inspiring and allowing guests to connect with local surroundings, people and experiences. Interior designs carefully reflect the area and setting.

Vibe Hotel Marysville will incorporate the Vibe Hotel brand signature offerings, reflecting the promise and the new Vibe Hotels experience:

Rooms that inspire ­‐ With modern and stylish natural finishes, each room will reflect the local environment through its colour schemes and soft furnishings as well as locally inspired art and a fully stocked mini bar of local produce and craft beer and wine.

Vibe Lifestyle -­ Vibe Hotels create an instant feeling of comfort with their open spaces, which come alive through a variety of activities featuring communal tables and comfortable lounges for work or networking. A lobby bar, mood lighting, ambient music and artwork inspired by the local destination create a perfect place for relaxation or mingling with other guests.

Vibe Connected - You can always stay connected to family, friends or work wherever you are with free Wi-­‐Fi, strategically placed power points and USB plugs. We have also introduced Vibe Community Connection, an initiative to help support the local community by aligning to local charities.

Eat, See, Play - Whether travelling for business or pleasure, Vibe Hotels are close to everything guests need to connect with the community. The Vibe Hosts share their local knowledge with guests to keep them in the know on what to eat, see and do in the local area.

Vibe Fit -­ Healthy menu options, local running track maps and an in-­‐room yoga channel. Everything needed to stay fit and healthy while travelling are provided, including naturally infused fresh water available in the hotel lobby

The official launch will be conducted by Minister for Regional Development, The Hon. Jaala Pulford, at 6.30pm on 21 April 2015.

 

For an interview with TFE Hotels CEO Rachel Argaman or with the Group Director of Marketing, Emma Fraser, please contact:

Lisa Bond: 0408 830 829 [email protected]
Kellie Hill: 0416 215 628 [email protected]

ENDS